PROFIL – SUCCESS WITH QUALITY JOURNALISM
For almost 40 years the news magazine profil has been an indispensable element in the Austrian media market. profil can best be described with three words: independent – sophisticated – opinion-leading.
profil is the most important opinion-leading medium in Austria and excels through its independence and high-quality journalism.
CONTENTS OF THE MAGAZINE
- Austria/Domestic politics/News and Stories
Facts that raise the interest in politics - Economics
From A like affairs to Z like zero-sum game: factual and exciting - Foreign Affairs
Global topics and events researched in depth - Society
Trends and events with a high information value - Science
The fascinating world of technology, research and medicine - Culture
First-hand information, portraits and interviews
AUSTRIA/DOMESTIC POLITICS/NEWS AND STORIES
Background reports and investigative journalism that raises the interest in politics; Kurt-Vorhofer Award 2008 for political journalism: Editor-in-chief Herbert Lackner
ECONOMICS
From A like affairs to Z like zero-sum game: every week we present the most important stories – diligently researched, reliably edited and entertainingly written. Journalist of the year 2008: Michael Nikbakhsh (Head of the economics department)
FOREIGN AFFAIRES
Great stories, thought-provoking commentaries, the best interviews and analyses; a clear orientation and reliable information about global topics and events; Caritas Prälat-Unger-Award 2008: Martin Staudinger (Foreign affairs reporter)
SCIENCE
The fascinating world of technology, research and medicine - clear, competent and compact; Austrian Award for achievements in science communication 2008 (Österreichischer Staatspreis für Wissenschaftspublizistik): Robert Buchacher (Head of the Science Department)
Culture
First-hand information, portraits and interviews, sharp-witted reviews and controversial essays
