
FORMAT - Austrias weekly magazine for the business elite
Wolfgang Hermeneit
Head of division Economics and Top Interest Magazines
"Rarely before matters of finance and economics have been of more interest than today. The fast changes in the world of economics in Austria and around the world increase the demand of up-to-date and high-quality economic reporting: FORMAT meets this heightened demand for information as the only weekly published economics magazine. With FORMAT you can reach top decision-makers of the Austrian business world every week; target groups with a considerably high purchasing power, who like spending their money according to the motto: Format has what it takes."


FORMAT in a nutshell
| Readers: | 171,000 (MA 2009) |
| Coverage: | 2.4% (MA 2009) |
| Circulation: | 61,372 (ÖAK , Austrian circulation control board; 1st term 2010) |
| Appearance: | weekly |
| Day of Publication: | Friday |
| Price: | € 2.90 |
| Founding year: | 1998 |


